We’re Expanding Nationwide

Southern Belly BBQ is a comfortably-sized, casual atmosphere that is family-friendly, approachable and inclusive while still presenting a unique setting and experience. We strive to make the best barbecue sandwiches using quality meats, richly seasoned rubs, natural wood charcoal, freshly baked buns, and made from scratch sauces.

Our deep experience and knowledge combined with well-honed procedures and systems are invaluable in helping our Southern Belly BBQ operators get the most out of franchising our restaurants.

Frequently Asked Questions

You are a good prospect for a successful Southern Belly BBQ franchise if:

  • You have real-world experience in restaurant management
  • You can recognize what makes Southern Belly BBQ great and know how to adopt our systems and training to keep it great
  • You have $250K liquid assets in partnership for each resturaunt to be opened
  • After acceptance of Franchise Agreement, approximately 90 days to find site and sign a lease
  • 120 days for design and various city and county approvals
  • 90 days for construction if necessary
  • License fee per resturaunt: $35,000 ($10K deposit per restaurant in Area Development Agreement)
  • Royalty fee: 5%
  • Ad fund: Up to 2%, Local marketing: Up to 2%
  • Franchise term: 10 years with options to renew for 10 years
  • Momentum

    The barbecue and craft beer movement is seeing explosive growth.


    Unique and quality items that create loyal guests in one bite.


    Casual, fun, a bit edgy, but approachable and family-friendly.


    A management team with deep experience in restaurants and franchising.


    Impressive unit economics for potentially spectacular ROI for operators.


    A fresh, bold, in-your-face brand that’s authentic, memorable and broadly appealing.

    1) Contact us to discuss your financial, operations and development qualifications.

    2) Submit the Southern Belly BBQ electronic Franchise Application, including financials for each partner.

    3) Discuss/confirm available territory in your desired area.

    4) Review and discuss Franchise Disclosure Document.

    5) Submit three-year business plan.

    6) Confirm a date to meet with Southern Belly BBQ franchise support.

    7) If accepted, receive Franchise/Area Development Agreeements.

    8) Sign agreements, attach license fee and return.

    9) Schedule your New Franchisee Orientation.

    We provide hands-on guidance, advice and assistance with all of the following:

    -Site selection

    -Real estate and site acquisition

    -Preferred architects and interior designers

    -Design, permitting and construction administration

    -Buying power and purchasing assistance

    -Human resource strategy and support

    -A powerful, highly memorable brand

    -Marketing strategy and support

    -Operations processes and systems

    -Management training as well as training at restaurant opening

    Featured On

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    Is Barbecue Getting Supersized? | SOUTHERN LIVING

    As I’ve been driving around the South sampling barbecue, I regularly alternate between half-century-old joints and brand new, upscale smokehouses. Experienced back-to-back, the contrasts between the older and newer modes of barbecue can be striking. The classic places hew closely to the preferred meats of their region—pork...

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    Where To Eat In Columbia? | Sports Illustrated

    Sports Illustrated’s Andy Staples breaks down the top places to visit if you’re in town for the Week 10 South Carolina vs. Tennessee game.

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    50 States: the Best BBQ Across America | YAHOO

    We are about to conduct a lengthy discussion on the search for juicy pork and charred beef. To hear some folks tell it, good barbecue only exists in a handful of states in our fair country, but Yahoo Travel...

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